Ill Manors broadcast: music video analysis

Ill Manors music video: blog task

https://www.youtube.com/watch?v=s8GvLKTsTuI

Answer the following questions on your blog using the minimum three-paragraph structure we have discussed for MEST1 Section A:

Media Forms
How is it typical of a music video? 

There is a huge aspect of performance in the music video. Plan B is shot proforming in various locations, some of which are usual places eg. abandoned buildings and other times in in various real life situations such as a group of kids messing around. This usually happens in various typical music videos as it helps to promote identifications as well as aid a certain direct address through the Singer looking at the camera in close ups helping to rely a emotional perspective which is in synergy with the lyrics of the video. It is made easier for the audience to follow through a similar costume of a hoodie which is in synergy with the rest of the costumes of various other characters due to the theme of the music video. Moreover the use of lyrics on screen help the audience understand crucial aspects of the lyrics while being a key convention of a music video. 

This thematic side of the music video is kept constant through the consistent montage element and constant mise-en-scene aspect of similar props and costumes carried out through all the characters, the various street images are very typical to the urban sounding track. Moreover the darker low key lighting helps to set a darker more protestant mood which works in synergy with the lyrics of the music. The overall video is in synergy with the lyrics to such an extent that you see direct reference of lyrics to what we see on screen, this makes the overall message of the soundtrack explicitly clear which is usually what most music videos aim to achieve.

There is also a very constant link to narrative like many other music videos. This music video is fast paced in order to fit a sort of narrative, which is more of an explanation for the inspiration of producing the Ill manors movie, into 4 minutes. The music video, however remains at a fair amount of disequilibrium as its reflecting a narrative of a current situation for the people involved and referenced to in the movie. This 'current' time narrative is also aided through the inter-texuality of actual footage from the riots which is an issue being addressed through the lyrics and the video.

There are various other techniques which have been used in the video that are typical of music videos. For example the cutting and pace of editing is in synergy with the pace and rhythm of the music. Also the intercutting between the various shots is smooth and carries through a pattern which shows a clear flow through narrative. The cinematography is also very typical which constants of many hand held camera shots which involves a lot of movement which is extremely typical to the rap genre of music videos.

Media Representations
How does it represent the London riots/rioters?

There is a lot of reinforcement of negative sterotypes involved in the music video. An example of this is the negative sterotype of the rioters being mainly young teenagers, who are overly active and "have nothing to do" and are just looking for a "cheap thrill". However, despite the lyrics suggesting otherwise what we see on screen is suggesting exactly that, young teenagers messing around and having a laugh while not caring about the impact that the are having on the environment around them. 

The use of binary oppositions also helps to show just how hectic the London riots where. Its like the young vs the older members of the public, the rich vs the poor, the unemployed (youngsters) vs the employed (police). These opposites being placed right next to one another throughout the music video suggests that the London riots where hectic, like a 'war' and that the rioters where the opposites of the people they were looting(etc.) which actually highlights plan B's idea that these young people are being isolated by society and are presented almost as outcasts. 

However, the lyrics of the music video means that the video subverts from the typical representation of the young people/rioters of Britian. Despite the visuals reinforcing these stereotypes the lyrics work to prove why these assumptions and stereotypes are incorrect and instead articulates anger and protest of the eyes of the riots instead of the typical representation of the occurrence. 

Media Audiences
What audience pleasures does the music video offer?

Applying Blumer and Katzs gratification theory to the music video we are highlighted the audience pleasure of identification/personal relationship with the characters presented in the music video. This helps the main target audience to notice similarities between themselves and the characters of screen in order to form a bond and in turn identify with the lyrics, not only the characters, which gives these individuals the satisfaction of being understood and pleased with a voice being expressed.  Not only will teenagers identify, buit also the left wing supporters and middle classes individuals. 

This idea of identification or some sort of agreement being reached across various audiences means that the secondary audience is also pleased. This could be done through the use of star power, this would allow individuals satisfaction for noticing the characters, or the left wing/politically aware audience understanding the political references, thus acting as a reward for knowing about something they enjoy. Moreover, the locations used are local to the London audience which also allows the mise-en-scene to satisfy the London audience for reasons such as seeing a accurate representation of how the area, in reality, looks and not just from a tourist point of view. 

The editing also serves as a source of pleasure for the viewing audience.This is due to the fast pace of it, which not only works in synergy with the speed of the lyrics but also helps to make the video more dramatic and then in turn less boring, which is usually important for a younger target audience due to their sort attentions spans which means they become bored very rapidly. This is supported by Plan B's aggressive performance which helps to add to the passion and importance of the message being conveyed. 

Media Institutions
How does the music video help to promote the film?

The music video has many ambiguous appearance of the characters who play their 'on screen personalies' even in the music video. This allows the audience to understand the characters of the movie as well as working vice versa and allowing the past experience of watching the film increase the pleasure of noticing these characters. 

The film is also promoted by Plan B featuring heavily in this music video to persuade his already loyal music audience to go and watch the movie which he passionately promotes through his engaging performance.

The consistent mise-en-scene in the trailer and music video helps to promote the film as the clothing and locations may allow certain audiences to identify but also attract an audience who likes to watch a certain genre of movies.

There is also cross use of technical aspects in the music video and film, eg. the music, which helps to have a constant theme travelling through attracting a certain audience based on music taste and genre taste. 

Ill Manors soundtrack research task


the record companies/institutions behind Plan B - 679 // Atlantic  // Mercury//  Pet Cemetery // Warner Bros. // Asylum  

sales/downloads for the soundtrack -"first-week sales of 37,455 copies" (wiki)

music reviews ;

• http://www.theguardian.com/music/2012/jul/19/plan-b-ill-manors-album-review
• http://www.nme.com/reviews/plan-b/13466
• http://www.bbc.co.uk/music/reviews/p9zb
• http://www.telegraph.co.uk/culture/music/cdreviews/9412889/Plan-B-Ill-Manors-CD-review.html
• http://www.metacritic.com/music/ill-manors/plan-b

Plan B's fans' reviews and comments ; 

(youtube comments) 

Ill Manors broadcast platform: trailer analysis

What are the typical codes and conventions of film trailers - what information is usually provided?

• Institutional information - Actor // director // studio // production company 
• Title (usually appears at the end) 
• Release date 
• Narrative - Todrov (disequilibrium, some equilibrium representing normal life) Enigma codes and characters represented. We can usually guess the ending of the film from the given narrative. 
• Action sequence/ dramatic moments - Bartes action codes
• Voice over // text on screen // snippets of dialogue - in order to establish character and narrative
• Sound // music (usually non-diegetic) / dialogue 
• Promotional info - website // hash-tag // social media
• review // quotes - Usually to encourage the audience to watch/try the film.
• tagline 

How are trailers distributed? 

• Trailers are usually distributed on social media such as IMdb and YouTube, where it is easier for them to go viral and spread to a larger range in audience.
• However, previously they more often used to be played in Cinemas where the trailers of other movies where played before the viewing of the movie you had attended to see.

How does the Ill Manors trailer use trailer conventions?

• In the first section of the trailer you see text on screen which introduces the core belief of the movie and makes a statement, almost, just almost serving as a tagline. 
• 'Revolver entertainment' is the reference to institution 
• The trailer is introduced with what can be perceived as (Barthes) enigma code of a character knocking on the door, which nicely pulls together that start of the narrative at a equilibrium (Todorov)  point of everyday life. 
• The main text we see is the review quote of, "a film for our times", which gives the movie a professional stand point and helps to recommend it the audiences who may not be so confident in trying to try out a new directer, despite his loyal music fan base. This is interlaced throughout the whole trailer with references to magazines etc. who would appeal to a similar target audience. 
• The reference to "Plan B" and his viewing in the trailer (despite it not being a significant scene in the actual movie) is also like an institutional reference and is aiming to appeal to his loyal fan base and encouraging them to try out his new movie. 
• The cinema release date is put at the end of the trailer
• The film title is put at the end of the trailer
• The tagline is almost perceived as "every action has a reaction"
• At the end of the trailer there are also social media links which are like additional promotional information.
• There is a non-diegetic background sound track present throughout the trailer, which also helps to aid he narrative.
• There are snippets of dialogue to explain the narrative  
• Action sequences like the punching and holding the gun serve as action codes to provide the viewer with a thrill and leaning towards watching the movie. 

Who is the target audience? Does it have a unique selling point or use particular techniques to appeal to the audience? Consider the way the scenes are edited together – does the trailer give away any clues about the narrative? Are the main stars visible in the trailer? Is there information about the director of the film? Is there information about the release date? Is a narrator’s voice-over used? Why?

• The Target audience seems to be young teenagers/adults who may already be interested in this genre as well as identify with aspects of personalities shown. Moreover, it appeals to a crime movie audience as that is the manner in which it is represented as it tries to appeal to that type of audience. Also Plan B's loyal fan base too.
• The USP seems to be the fact that its directed by Plan B and he also 'features' in the movie. The techniques used seem to be the fact that the main 'action' parts of the movie are presented even though they may no that be that relevant to the overall plot. 
• The editing technique is fast and flows as each action seems to be carried through to a different scene, this represents a certain flow of the storyline despite the fact that in the actual movie the plot doesn't flow smoothly until roughly half way through the film. The narrative is slightly miss lead by the trailer, as emphasis to key characters and scenes isn't present and instead focuses on the more minor and less important scenes and characters. This therefore meant that the main stars aren't actually present in the trailer as much as they should be. 
• Information on/ reference to the director occurs fairly often as it is trying to appeal to a loyal audience from the music industry and trying to encourage them to give him a try in the film industry. But as this isn't too much of a plus point as it is his first full length film they use many quotes to account for the 'brilliance' of the movie. 
• The release date information is given at the end of the trailer alongside other promotional information. 
• A voice over is technically the soundtracks lyrics which are made especially to be in tune with the movie and its narrative. This is probably as the main plus point of the movie would be its music due to its artists background. 

How has the genre of the film been represented through characters, settings, lighting, colour, music/dialogue, camera shots/movements/angles and editing?

• The movie is presented as the crime genre a lot more than its actual social realism take. This crime genre is presented through various of the mise-en-scene techniques. For example, the costumes worn by the main characters consist of hoodies, leather jackets, caps etc, which are stereotypically associated with gang culture. Moreover the prop of the drugs etc. make it seem like the focus of the movie is on drugs and drug addicts which again isn't the case and miss represents the genre of the movie. 
• The characters also represent this gang/crime genre of the movie as there backgrounds are portrayed as suggesting being in prison, fighting for the turf and violence. 
• The lighting is also dark and low key where it gives it the darker and harsher aspects of the gang/crime movies
• The dialogue and music is also very aggressive and urban which works in synergy with the mise-en-scene of the trailer. 
• The editing is also very fast and shows various fight scenes one after the other suggesting the whole movie is about these aspects like drugs, crime, violence etc. 

Ill Manors Film Review

Key points	Evidence from Film	Your opinion
Directors – who is it and what else have they directed that you have heard of?	·         Ben Drew is the director
Main stars – who are they? Will people be familiar with them already? What are they known for?	·         Riz Ahmed also known for ‘Four Lions’ , ‘Nightcrawler’ and ‘The Road to Guantanamo’. ·         Ed Skerin ·         Lee Allen also known for ‘Run’ ·         Neil Large also know for ‘Tony’ and ‘Abducted’  ·         Anouska Mond also know for ‘Evil never dies’, and ‘we still kill the old way’.
Plot – what is the film about?	The film is about various characters who are involved In the world of crime, from drug dealers, Users to Prostitutes. It tells the story about how each came into the life of crime, what outcomes it had and what the end result is.
Characters – Who are the main ones and which actors play them? Comment on the quality of the acting.	Main characters; ·         Ed Skrein(Ed) ·         Riz Ahmed (Aaron) ·         Anouska Mond (Michelle) ·         Natalie Press (Katya) Fair Part in the movie: ·         Nick Sagar (marcel) ·         Lee Allen (chris) ·         Keith Coggins (Kirby) ·         Jo Hartley (carol) ·         Neil Large (Terry) ·         Lee Whitelock (vince)	The whole cast had very good acting, especially the main characters who were the focus, their natural and emotive acting helped to evoke various reactions in the audience.
Genre – What type of film is it? Does it fit your expectations for this type of film? How would you describe the mood?	Crime Drama An example of this was when Jake (Ryan De La Cruz) goes to kill a character we see that he has a ill dad/granddad for a short moment as he closes the door. As an audience we begin to understand why he might be so desperate the get into a group and was proud of the money he gets at the end of it.	Yes, it fit my expectations of this type of movie however it did evoke much more sympathy for ‘negative role’ characters than most crime drama films. The mood of the overall movie was tense, emotional and sympathetic throughout the movie. The audience were forced to dislike each character but immediately feel sorry for them after a while
Soundtrack- did you notice/like/dislike it? How did it create atmosphere?	Ill Manors is a soundtrack album by British musician and rapper Plan B Each character/short story within the film had a different single from the soundtrack	I did notice the soundtrack and I did like the lyrics of it, it helped to create a separate atmosphere for each character and situation while in turn explaining how each character felt in each given situation. This provided reasoning for actions which created a degree of sympathy and understanding towards each character.
Audience- who is it aimed at and do you recommend it? Why?	Plan B tried to aim the movie at 15-25 year olds (but the movie a gained a BBFC certificate of 18)	However, I felt the target audience was around 18-32 year olds probably of a demographics of C-AB class. This is due to the older characcters, but a problem younger audience usually are faced with and usually the lower classes. Also the London audience were probably interested due to it being based on a social issue that influences a fair amount of the audience. I would recommend it as it provides an insight to what we should be targeting, eg. Abuse, in order to prevent certain degrees of crime. Also it prevents a hypocritical and subjective view of crime as a whole and provides understanding which can be used to motivate audiences to find better routes and encourage individuals already caught up in similar lifestyles to find a way to get out due to the negative outcomes.

Think of three adjectives that you think sum up the film for you. Make note of these words to use later in your review.

Controversial, Emotive and Powerful. 

Review of the film of at least 750 words

***warning contains spoilers***

A movie targeting the darker and more nitty-gritty aspect of London but giving it a much more understanding and sympathetic spin compared to most like its kind.

Yes the movie has drugs, violence, sex etc. but it tries to give a reasoning which is found to be controversial to most viewers, but to me the movie was an accurate and realistic portrayal of certain important issues faced by West London.

The movie starts with various different plots that seem to be a bit confusing at first, however, as the story progresses Ben Drew cleverly intertwines each of the plots together, almost conveying the message that each events leads to another, each action has a consequence, an outcome. These chain events convey the message that Plan B aims to convey to the audience, that things such as government neglect to certain situations can lead to various more complex outcomes which the government, represented through the police, have a much harder time resolving. This is shown through the various times the police tries to arrest but fails to do so, each character right up until the end of the movie.

The motivation to creating the movie is complemented extremely by each of the characters, whose exceptional acting helps to convey the various emotions that Drew tries to create in the audience, from disgust to pity right to sympathy. Each of these characters has very strong and emotive back stories from things such as orphanage, abuse and neglect. These characters have a troubled past which Drew slowly and smartly reveals at certain intervals of the movie where the impacts are the greatest.

There are many moments where these short and carefully placed moments create an extremely strong message to the audience. One of my favourite examples is when Ed throws the baby out of the window and the photographer only takes pictures, which is shown by a still image for a fair amount of image. The picture shows Ed throwing the baby out of the window and that’s it, no resolve and no reasoning of things such as the building was on fire and that a mate was at the bottom reading to catch and save the baby at the bottom. This is the image that would have been conveyed to the audience and image that could easily be manipulated to show Ed as the Villain whereas ironically this is the only time he serves as the ‘hero’. This was an example of a way he targeted many controversial themes such as the media and government.

In the same scene we are also given an example of how many of the ‘villainous’ characters are given an accurate portrayal of having a past, humanity and aren’t portrayed as only ruthless without any reason, they are all given an emotional drive. This scene Ed dies in his heroic act, where his humanity is conveyed, Ed has been portrayed as extremely villainess and pained in a negative light yet when he dies the audience can’t help but feel sympathy for the character as Aaron remembers Ed as a child, smiling, full of hope and innocence, a message that we are all hopeful and innocent and sweet at a given point but an individual’s life and situation forces them to their negative deeds and behaviour.

The soundtrack of the movie is also a highlight for the movie which also aims to target the social issues faces by each of the individuals and provide reasoning for each of their actions and situations which drove them to their situation at the given moment.

Overall, the movie for me was a good 4 stars out of 5. The complexity of the issue that Drew aimed to face and express his opinion on is bound to have a fair amount of criticism but I think he curved his path carefully and efficiently and succeeded in portraying his message to a large proportion of its audience. The social issues which he addressed in his movie are not only faced in London but also in all areas of the world and are important issues that need to be addressed through artistic means such as films as they can be conveyed. I think his aim towards a young audience was fulfilled through its portrayal and the emotive representation in the way in which it was presented would have a long lasting impact on them, or anyone who views the film. 

I think this movie tackles an important issue as well as the main concept of every action having a consequence which is why we should always think before we act. Moreover, I personally found this movie showing how everyone’s life can be connected by unexpected means and you have no idea of what impact you may have even on loved ones, from an action you wouldn’t even think could influence anyone, let alone loved one.

We’re all born the same way, but the environment and life we choose has a huge impact on who we are and what we will become.  

Learner Responce

Question 1; 


How does the institution take an original and positive approach to road safety advertising?

The fact that most advertising campaign seem to shock audiences to deter them from what they are trying to portray as a message therefore the fact that they used a 'no shock tactic', as in a softer portrayal of the consequences of no wearing seat belts, trough the contemporary portrayal.Similarly, the outcome of the situation creates a much more positive feel, of family support and safety, whilst reinforcing the message of road safety which creates the equilibrium which is a much more positive view to take on such a dark situation of accidents etc. Another very positive part of the advert is the slogan of 'embrace life' which softens the feel and shock of the mock accident which has taken place and uses a much more positive , motivational and feel good message to serve as the core reason for the message which is a small and simple message which any audience can easily take away and apply to many other situations in life and not only the road aspects.

The extremely unique aspect of a contemporary and imaginary imagination of the whole situation of the car and accident and the reactions seem to theoretical which create a sonario which is unique and positive, This helps to promote family values and use them as motivation to get road users to ensure their safety as well as use a positive message which is an ideology many people already agree with. 

On top of that the techniques that are use to edit and portray the situation, especially the slow motion editing, helps to add to the originality of the advert's director and make the concept more memorable and therefore have a more long lasting impact on individuals. Moreover the more high-key lighting helps to add a more to the 'light hearted' message and feeling of that message, that family is extremely positive and we cannot lose that because of a simple small mistake.  

#132 on British Film.

2) Read the whole of Factsheet #132 British Film

3) Write a one-sentence definition of what makes a film British.

it means British involvement, so if the cast/director is British or even the subject matter. 

4) What is the difference between a Hollywood production context and production context of a British film?

British film productions have a lower budget, are driven by the characters and plot and uses the word of mouth technique much more heavily than Hollywood productions. Hollywood productions have much larger budgets and use celebrities generated attention to promote their movie. 

5) When did the James Bond franchise start?

1960's when the cultural norms where changing

6) In terms of film censorship and graphic content, what began to change in British film in the 1970s and 1980s?

sexual contexts and violence become much larger therefore in about 1985 BBFC certificates were made sure to be used correspondingly. 

7) What groups are often represented in British film? Give examples of films these groups feature in.

Young people, in terms of violence for example in clockwork orange. Also the representation of women from  either 'nanny mcphee' to 'confessions of a window cleaner'

8) What does the Factsheet suggest might be the audience appeal of British film?

When it focuses on British perspective, issues and characters are also British. The social context has to be British/from a British stand point. Or the characters and directors much be british in order for it to give it a sort of 'British' feel. 

#100 on the British film industry

#100 on the British film industry

• What is the 'cultural test' to see if a film counts as British?

A test that the film has to pass in in order to qualify as a co-production. The test is split into 4 sections, in which the film must score at least 16/31 in order classified as British. There are things such as if the film is set in the UK and if there is a British Script writer. 

• Complete the task on the Factsheet, researching the films listed and finding out what they score on the cultural test: Sweeney, Attack The Block, The King's Speech, We Need To Talk About Kevin and Skyfall.

The Sweeney  

1. set in London
2. based on British subject matter 
3. English spoken 
4. UK based production company
5. British writer
6. majority of cast British
7. majority of crew British 

Attack the Block

1. British writer/director 
2. main British actors 
3. set in UK
4. English language 
5. reflects British creativity 
6. set fully in London 

The kings speech

1. British director 
2. lead actors British 
3. British subject matter
4. set in UK
5. English language

We need to talk about Kevin 

1. directors birtish 
2. writiers british 
3. lead actors are bitish 
4. shot in UK

skyfall 

1. British actors
2. set in UK
3. British directors 
4. shot mainly in UK
5. British production company 

• What is the main problem for the British film industry?

 British film industry has been production led rather than distribution led/9

produce but sell to other distribution companies) - too small scaled to compete with large-scale productions such as hollywood

American actors are seen as more glamorous than their UK counterparts

UK, theatre acting is seen to be of greater worth than film acting

better pay in america than UK

Britain shares a native language with America so it is very easy for American films to be exported to the UK.

• What are three of the strengths of the British film industry?

very good creative skill 

outstanding facilities eg. studios 

earns a fair amount despite being a small country

• What are the two options for the future of the British film industry?

British filmmakers could choose to rely upon co-productions with American studios to keep the industry afloat.

o attempt to make low budget films targeted at a niche, 

• In your opinion, which of these two options would best safeguard the future of the British film industry?

I think they should attempt low budget movies that are targeted at a niche audience due to the fact that it would been it would hold more social and political views and culture which is meant to reflect all things 'British'. There is no point in making a 'British' movie if the actual reality, culture and situation of the country is lost. 

Ideology: further reading and tasks

MM52

Page 34: The World Of Mockingjay: Ideology, Dystopia And Propaganda

What view of capitalist ideology is presented in the Hunger Games films?

That they control the media and in turn control what the public sees and believes. It expresses how 'president snow' believes in his leadership more than the country's people which may be reflecting current America and Capitalism in general. According to the 'marxist theroy' people always find a way to rebel again and resist power through things such as citizen journalism and social media. Mockingjay expresses how the media can be used for propaganda. 

What do the Hunger Games films suggest about the power of the media to shape and influence ideological beliefs?

The hunger games stresses a huge impact that the media has on our ideological beliefs. This can either be done through how the government and people in power manipulate the media to only portray and hope for a dominant reading and in turn manipulate what the public sees but also how individuals can use the power of the media, from smaller platforms such as social media to rebel against dominant ideologies and express your own alternative ones. 

Page 48: They Live - Understanding Ideology

What are the four accepted ideological beliefs in western societies highlighted by the article?

• People should put their families first. 
• People should work hard for their money. 
• Women should behave in feminine ways, and look after their appearance.
or,
• Money = Happiness
• Consumer goods = Fulfillment 
• Marriage/Family/Children = Happiness

• Obedience/Work= Fulfillment

3) What does Gramsci's theory of hegemony suggest about power and ideology in society?

Being obedient, consuming, marrying and reproducing, and not questioning authority is a part of our 'natural order.' The idea that we do and believe what the powerful have said. 

4) What does French theorist Louis Althusser suggest about ideology and consumerism?

Ideology is a strong form of material power and dominates how we control. 
1)Repressive state Apparatuses (RSAs) - being controlled by major institutions, which are dominated by the ruling elite. Regulating social behavior repressing through violence, law and fear. 
2) Ideological state Apparatuses (ISAs) - Looser institutions control us through 'common sense' acceptance, social norms. 

Consumerism is promoted by the idea that material wealth will make us happy but this benefits the elite class, manufactures and owners of production. 


5) Do YOU agree with the idea behind They Live - that we are unthinkingly controlled by the media which is run in the interests of the economic elite? These are the big questions of A Level Media!

I do agree with the idea that the people with power are the people who have the most money, in that case agreeing with the concept of the economic elite. Their ideologies and what they wish to convey would openly be accepted by those in power due to the money they have to offer. I also agree with the fact that each media platform has some type of message that isn't so openly perceived by its audience but it forces an individual to take an action without them consciously being aware of why they are doing so, they may think its because of one thing but its actually due to another eg. 'i like it', rather than because 'its what everyone else likes.' I do believe in the fact that most people are unthinkingly controlled by the media however there are a few people who are knowledgeable to understand the deeper aspects of society and our drives which help them resist. Moreover i think upbringing with alternative ideologies eg. religious ones or those families have learnt through experience help an individual oppose to a fair amount of control the economic elite may posses. 

So overall, yes i do believe 99% of the population unthinkingly are controlled but 99% of what the economic elite suggest but there is a 1% that are not. That also means i don't think everyone is controlled by EVERYTHING the economic elite say due to individual differences. 

As for the four main points; 

• Money = Happiness - i somewhat agree but only if money is spent the right way.

• Consumer goods = Fulfilment - i somewhat agree as they give you a sense of achievement but i also diagree as you are never fully fulfilled with just one occurrence. 

• Marriage/Family/Children = Happiness - Fairly, but only if they provide love and support.


• Obedience/Work= Fulfilment - Obedience i disagree with but i agree with work (that you like)